These days, it's just not good enough to offer some form of search engine on your phone, as the marketing dollars of search giants are finding their way into phones as providers attempt to dictate your searching and clicking habits. Alltel is finally joining the gang as it unveils the "world's first carrier-branded mobile search application to be pre-installed on handsets with a dedicated search key." The button will activate a BREW client that allows users to search for whatever they please without thumbing through numerous menus, theoretically getting you your answers in a hasty fashion. By partnering with JumpTap, Alltel will reportedly start rolling the "feature" out on its mobiles here in the near future, with the colorful line of AX8600s being the first to "have the search application preloaded."
Alltel unveils carrier-branded search agent, dedicated button
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