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Pay to show your love for Heroes


Truly there is no better advertising than paying another company to advertise their products for them. It seems that Xbox Live Marketplace was designed for just such a thing, as numerous themes and picture packs have appeared, which do little else than tell other people how much you like a certain product (we bought a Halo theme, so we're not exactly innocent). Marketing genius. The latest in this line of fan-vertising is new Heroes content available on Xbox Live Marketplace. Specifically, there is a theme available for 150 points and a picture pack for 80 points. Strangely absent from the Marketplace: the actual Heroes television program.

With such a perfect digital delivery system, you'd think NBC would be offering Heroes on Video Marketplace already. Alas, for now your stuck with the digital equivalent of a T-shirt.