Blu-ray: Actually, we are the top in European sales

Erik Hanson
E. Hanson|07.16.07

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Blu-ray: Actually, we are the top in European sales
High-definition DVD format war: Kids fightingThe HD DVD Promotional Group recently claimed that 74% of the market share for European high-definition DVD players is held by HD DVD, but the Blu-ray Disc Association points out that they conveniently "forgot" to include PS3s and PC drives in their count. Including those puts Blu-ray in the lead instead, with almost 95% of hardware sales. HD DVD lobbyists contend that most who buy game consoles don't even use them for watching high-def movies, while everyone who bought an HD DVD player will do exactly that. The fact that the PS3 is still basically cheaper than many of the standalone high-def players (Blu-ray or HD DVD) means it's not exactly honest to discount them completely either. All we know is that the format war continues, but as long as prices continue to fall, it's tough for the average consumer to complain about that.
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