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Sony: October strong month for "PlayStation brand"

Some companies would get discouraged after having their three systems come in fourth, fifth and sixth (out of six systems total) in the latest NPD sales report. Not Sony, though. According to a press release issued by the company, October was actually a great month for the "PlayStation brand." Some Sony-penned reasons why (and why we're not exactly that impressed with them):

  • Overall sales for the brand (PSP, PS2 and PS3 hardware and software) were up 39% since last October to $353.4 million (not bad... considering the PS3 wasn't out last October)

  • PSP sales were up 120% year-over-year from last October (amazing what a price drop and redesign will do)

  • The PS2 is still chugging along and "remains the best-selling gaming platform ever released" (that's right... none of the other systems have yet caught up to its five-year, 100-million-unit head start).

As for the PS3, Sony seems to be maintaining its message of "just wait until next month." According to the release, internal tracking puts sales of the system up 192% in the two weeks since the price drop, with 100,000 systems sold in the last week alone. Good news for Sony, surely, but not as good for the 121,000 people who bought the system at a higher price just last month. Sorry, fellas.