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Analyst: PS3 to miss target by 25% due to "poor sales"

Nomura Securities of Japan predicts Sony will miss its PS3 sales target by 25% due to what they call "poor sales" of the console in North America (see NPD data). The analyst group projects total unit sales of the console at 4.5 million by fiscal March '07, a sizable decrease from their previous 6 million guesstimation.

And if that weren't enough, the group lowered future sales expectations across the board for the machine likely to keep Japanese investors wary of its ability to make them money. The negative consumer confidence snowball continues...