In a recent interview with Microsoft's Peter Moore, Mike Antonucci of the Mercury News had a portion of his interview dedicated to reader questions. The topic of the Xbox 360's failure rate was bound to come up. In a stunning display of spin typically reserved for only the best bad Sony news, Moore says consumers should focus on their treatment once their Xbox 360 fails, not the failure itself.
Moore says, "I can't comment on failure rates, because it's just not something -- it's a moving target. What this consumer should worry about is the way that we've treated him. Y'know, things break, and if we've treated him well and fixed his problem, that's something that we're focused on right now. I'm not going to comment on individual failure rates because I'm shipping in 36 countries and it's a complex business."
It's a moving target? It may be an ever increasing target (or decreasing target), but it's hardly moving. All it takes is the number of defective units sent in for repair, divided by units sold and voila ... a clear number. Nobody is screaming recall and owners have come to expect the Xbox 360's failure as part of the console's lore, but they're sticking to that 3% figure ... which works out to over 300K units, no small number.