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Leave Fake Steve Jobs fake


The other day, I posted a little summary of the latest attempts to discover the identity of anonyblogger Fake Steve Jobs. At the time, I thought finding FSJ's identity out would be a good time, a fun mystery to solve. Many of you (most of you, I'd say) disagreed, saying that it didn't matter who FSJ was-- as long as he wrote strong, insightful (and often hilarious) pieces about what Apple was up to, you were willing to let him have his anonymity. And after hearing your good points, I have to tell you (because this doesn't happen very often): I changed my mind, and decided to agree with those who wanted FSJ to stay FSJ.

Then, today, FSJ decided to post this, his first thoughts on people trying to discover his identity. With FSJ, you can never tell when he's joking, but he makes it pretty clear that he's had an experience he doesn't want to have. And the finger is pointed directly at Valleywag, who respond as you'd expect them to, calling the post a set of "rambling accusations."

So here's what we're going to do at TUAW. We've heard your opinions. We've talked it over as a staff, and we've agreed: FSJ is much more fun as FSJ himself, not some writer pretending to be him. And so we're pledging, to you, not to write any more speculation, ever, about FSJ's identity. You're exactly right-- it's much more fun having him anonymous, for both him and us. He's a great insight on Apple's comings and goings, and if he doesn't want us to know who he is, we don't want to either. Here at TUAW, we're going to leave Fake Steve Jobs fake.

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