Mercedes Benz closes current Second Life presence

Mercedes Benz has closed their presence in Second Life, according a post on their blog yesterday. Dated the 18th of March, the post said they were going to close the virtual site same day, and that they were happy with the results.

"This brief and exciting foray into virtual communities brought us several essential realisations and the conviction that 3D worlds play a vital role as engaging communication channels."

Mercedes Benz opened their Second Life presence in February 2007, and had a complex of 9 islands (pictured above). The islands -- while they still exist on the map -- are no longer accessible to the public as of today.