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Panasonic's first tru2way tests full of fail

Steven Kim

Uh oh -- it looks like early-adopter Panasonic has hit some choppy waters in its tru2way TV efforts. The first sets subjected to CableLabs testing showed several bugs in the implementation, and talk coming from insiders indicates that no-nos like disabling Emergency Alert System messages slipped through. For its part, CableLabs is being professional and not making any comments on the Panasonic results. Panasonic is also putting a brave face on things, and is not retreating from its goal of delivering tru2way TVs to retail shelves in time for the 2008 holiday season. We wouldn't rule it out, either -- Panasonic has some serious resources it can throw at the problem; but this does throw a major wrench into the works. We're still optimistic about tru2way, and are willing to wait a few more months to get things right. Introduction of new technology and/or standards is always challenging, so we hope this setback doesn't have a chilling effect on other tru2way players -- quite the contrary, it could spur more aggressive development to claim the "first tru2way TV" title.

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