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Customers getting quicker to return flawed HDTVs?

Ever get the feeling most people couldn't tell if their HDTV is working correctly (much less actually watching high definition content)? Apparently that's changing on a massive scale, as DigiTimes cites unnamed industry sources saying the refund on cheap LCDs has risen recently. More discerning customers have higher standards for picture quality -- just ask your cable company -- increasing the refund rate for LCD TVs to 25-30%. Obviously, most of our readers are the kind of people who whip out the calibration tool and start testing as soon as a new TV arrives, but if the masses are picking up on previously unnoticed issues, hopefully standards for quality -- even at the low end of the price scale, will rise to match.