purchased Hybride Technologies, the Montreal-based visual effects studio behind several commercial, television and film projects; the studio is best known for its work on the films Spy Kids, 300 and Sin City. Ubi CEO Yves Guillemot says the acquisition is part of the company's plans to extend its brands to other forms of entertainment.
Hybride and Ubisoft will move forward by sharing technology and developing tools for video games and visual effects. The acquisition is initially expected to generate sales of 6 -7 million Euros. We're certainly curious to hear what the first game will be that uses Hybride's artists post-purchase in its production.