NPD, Chart-Track and Enterbrain combine forces for global sales report
NPD, Chart-Track and Enterbrain have announced the joint monthly Top Global Markets Report, an account integrating the point-of-sale data from the US, UK and Japan. We don't know what information will be released publicly from the report on a monthly basis yet, but for the clients of these groups it will provide global data from the leading markets.
After the break we've placed a small taste of what the report has to offer, with a chart showing the top five selling games year-to-date across the tracked countries. We're also following up with NPD regarding what impact this new report will have on the standard monthly US report and what information from the global report will be made public. We'll update as soon as we hear back.
Update: A NPD representative tells us: "The monthly report from NPD US will still be a standard deliverable. We're not sure if a regular media deliverable based on this new tracking product is something we're going to be providing. It all depends on partner reactions, client acceptance and things like that." Translation: Monthly NPD data goes on as normal, a public version of the combined global data is still up in the air.
