geotaggers we've seen have written location data to your photos using some fancy software on your machine after you've pulled images off your camera, but ATP's PhotoFinder mini moves the tagging step backwards in the process, writing geodata directly to images on your memory card. Like similar devices, the PhotoFinder mini records timelogged GPS data from a SiRF Star III chip while you shoot -- but when you're done, you insert your card into a base station, which tags your images using their EXIF timestamps. Sounds like a much simpler system than relying on third-party software to integrate with your photo-management apps -- we just wish the dock was also a card reader, which would make this a one-step process. No pricing info yet, but if this thing is reasonable, it'll certainly be tempting.
[Via Photography Blog, thanks Mark]