We're well aware of Mark Jacobs' and Mythic's views on gold sellers in Warhammer Online, but what about the opposite side of the fence? Could gold sellers in a young, potentially top-selling MMO actually help the game develop and attract the adult working class? That's what Gigaom's Wagner James Au argues in a recent article.
"When launching a big-budget online game, it doesn't strike me as a very good idea to risk alienating nearly a quarter of your user base right out the gate. That, however, is likely to be the consequence of an extreme anti-gold selling policy at Mythic Entertainment," writes Au. He also cites research by Nick Yee, who is fast-becoming the most popular gaming-related research scientist, stating that gold-buying is done mostly by those ages 35 and older, who don't have the time to play as those younger gamers.