Joystiq: If you had to give E3 2009 a six word or less tag line, what would it be? We went with "The b*tch is back" this afternoon, but what's yours?
Mike Gallagher: The must attend event of 2009
What is the anticipated attendance? Is there a cap?
MG: No cap, we have expectations that it'll be higher than the previous two years. It could be in the neighborhood of 40,000 or more. We're not focused on the turn of the turnstiles, but the success of the event.
Is it out of the realm of possibility that we'll still see public dates announced later?
MG: I wouldn't expect that.