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Two 'hardcore' b-ball franchises on the outs

Jason Dobson

Electronic Arts and Midway have shelved their competing arcade-style basketball franchises, as ESPN reports that both NBA Street and NBA Ballers have been benched.

Regarding NBA Street, EA Sports boss Peter Moore explains to ESPN that the division is reevaluating its mixture of licensed and original IP, adding that "we need to develop some new things." But don't go expecting anything particularly edgy to come out of this moment of clarity. "If Wii Sports has taught us anything," adds Moore, "it's that people will sit there and play big head tennis all day long. We need to be able to tap into that audience."

As for Midway, the company likely counts Ballers among the underperforming projects Interim CEO Matt Booty recently vowed to keep at arm's length. According to ESPN, the financially strapped publisher is currently digging under cushions in the office couch in order to "buy its way out of the licensing deal" it has with the NBA.

[Thanks, Sean]

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