Latest in Advertising

Image credit:

Microsoft placing "I'm a PC" recording booths outside Apple stores

Nilay Patel
10.31.08
Share
Tweet
Share

Sponsored Links


The Apple / Microsoft ad war keeps escalating -- while Apple continues to insist that John Hodgman is the human representation of all PCs, Microsoft is taking its populist approach to the streets. Very specific streets, actually -- it's placing "I'm a PC" recording booths outside of Apple stores, like the one pictured here in Birmingham, England. The booth is staffed with three 'Softies who'll try to sell you on the latest in Windows tech while making nyah-nyah faces at Apple store patrons, and guests are invited to make a short video explaining why they, too, are PCs. Not to be outdone, Apple has pledged to send Justin Long to your house to charmingly condescend to you about his various abilities while still pretending to be your best friend.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share

Popular on Engadget

Comcast officially purchases Xumo ad-supported streaming service

Comcast officially purchases Xumo ad-supported streaming service

View
Uber, Lyft may create more CO2 emissions than trips they displace

Uber, Lyft may create more CO2 emissions than trips they displace

View
Grimes details her character's backstory in 'Cyberpunk 2077'

Grimes details her character's backstory in 'Cyberpunk 2077'

View
Disney CEO Bob Iger steps down after getting Disney+ off the ground

Disney CEO Bob Iger steps down after getting Disney+ off the ground

View
Smithsonian opens up 2.8 million images to the public

Smithsonian opens up 2.8 million images to the public

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr