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Sony and Universal launching POP "instant entertainment" vending machines in UK

Tim Stevens
10.31.08
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Sure, downloading songs and movies is easy these days (even when done legally), but what if you don't have a computer or internet connection? "How would I be reading this post, then?" you might ask. Fair point, but there must be dozens of other people out there with portable media players yet no way to fill them, and for this market Sony and Universal have partnered to create POP, the "instant entertainment 24/7" vending machine hitting the UK this holiday season. Unlike other boxes that sell media players, this one sells content to fill them, downloaded straight to a memory card, flash drive, PMP, or other (USB-supporting) portable device. You can also purchase media-based content on DVD and Blu-ray if you like, games too, all of which "pop" out shrink wrapped and in full retail garb. Being able to buy a Blu-ray disc at midnight on a dark corner sounds mildly interesting, but with no mention of file formats or DRM or anything else, you won't find us sticking our memory cards into this thing's slots anytime soon.

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