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Lionsgate exec speaks on day-and-date DVD / VOD releases

Darren Murph
12.11.08
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Day-and-date VOD / DVD releases -- occasions where a film is released on disc and via video-on-demand channels simultaneously -- have been happening on a small scale for awhile now, and according to a bigwig at Lionsgate, it'll remain that way for some time to come. While speaking at the annual Global Media and Communications Conference, Michael Burns told the crowd that "retail relationships were still too important for studios" when asked about the subject, noting that "we don't want to piss off retailers." Not a surprising stance for a studio vice chairman to take, we guess, but an unfortunate one regardless; holding up progress on the digital delivery front for fear of retailer rebuttal? Puhlease.

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