Polaroid may have defeated Kodak in the instant camera business, but it can't beat a sagging economy. Polaroid (or Polaroid Corp to be precise) just filed for Chapter 11 bankruptcy protection for the second time in 7 years. Of course, the new Polaroid Corporation is really just a holding company for the Polaroid name -- a brand that has been thoroughly diluted by its application to sub-standard TVs
, vile portable DVD players
, and gimmicky PoGo digital cameras
. Polaroid says, "We expect to continue our operations as normal during the reorganization and are planning for new product launches in 2009." That a threat?
[Thanks JideOsan, image courtesy of Jerkwithacamera