Ways of designing social into virtual spaces
One of the strongest glues between a person and their favorite MMO is friendship and community. However, those two things don't come without strong socialization, which in turn is something that doesn't happen in an MMO entirely by accident. A recent blog post by Raph Koster discusses the many ways of making virtual spaces more social by thoughtful design, a subject that we here at Massively take a lot of interest in, strangely enough.
While the first two chunks of Raph's post are arguments for actionable design to encourage socialization, it's the last piece of the post where the fleshy part resides. While there are numerous good suggestions for designing better social opportunities, the ones that strike us as our most desirable for MMOs are gifting, mentors, looking for conversation tools and alternate advancement systems for social elements. Those four items are certainly something that more titles could use -- especially as more and more games integrate web tools similar to Facebook.
It's hard to say whether or not we'll actually see any of these taken to heart in many MMOs, but it's nice to wish for things -- and maybe if we pester developers hard enough they'll figure it out sooner rather than later.
