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iPhone, iPod touch leading product search for Christmas

Mike Schramm
December 17, 2009
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This is an interesting little statistic, but it could be very telling about what's going on in terms of sales this holiday season. 9to5Mac says that over in the UK, the iPhone and the iPod touch are the current most searched-for products this holiday. iPhone made up 1.75 percent of all product searches last week, and 14% of mobile phone product searches. Meanwhile, the iPod touch was in second place at 1.29 percent, and the iPod nano was actually third, at .5 percent. Over three percent, then, of all product searches in the UK were for Apple's handhelds.

Of course, just because one in 34 people are searching for an iPhone or iPod doesn't mean that they'll be huge gifts necessarily -- maybe the searching just means that they want one, not that they'll be getting one. But there's no question that as big as Apple's 4th quarter has been so far, it's going to get even bigger, in the UK and probably everywhere else as well.



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