Following a trend set by Ron Paul supporters and scientists who held a conference in WoW, PETA's busting out the digital chops to protest the slaughter of Canadian seals. As the in-game rationale goes, the Alliance has many times asked Warchief Thrall to stop the senseless killing. However, motivated by the sizeable and profitable fur-trade, Thrall has so far refused to take action. The Horde has continued in their efforts to farm seal fur.
This is where you come in. There's a small team of four Horde seal-killers harvesting their prey in the Howling Fjord. You can join PETA in saving lives by hooking up with other activists, and stopping the Horde seal hunters cold in their tracks. This is taking place on Saturday, Aprill 11 at 1pm EST on the Whisperwind server. The PETA group doesn't have any registration requirements, but you do need to be able to access Northrend content to get there.
By holding an in-game event to help promote awareness of the seals' plight, PETA may find themselves on the list of WoW's most notable political contributions. The World of Warcraft reaches entire demographics that might otherwise be inured to political commentary, so it's a pretty good move on their part. PETA's blog does not directly reference any in-game equivalents to PETA, but you can imagine any activists in attendance will make a few jokes about being the legitimate P.E.T.A.'s Little P.I.T.A.