Jeff Bell gets a new job as DOmedia chairman

When marketing superman Jeff Bell parted with Microsoft last year to pursue his "life's passion," many of us just assumed he would turn up one day on a kiwi farm evangelizing brand strategy for delicious, edible berries. Boy, were we ever off. Bell has instead resurfaced as the chairman of online marketplace DOmedia, an outfit that professes to link up buyers and sellers of "out-of-home and alternative advertising media."

Now, we won't pretend to know exactly what all of that means, though a press release announcing his new position says Bell is expected to help DOmedia grow as he "oversees the overall strategic direction for the company." It all sounds very involved; leaving little time for Bell's other lifelong passion: rocking out to Rush's "Tom Sawyer" like nobody's business.