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Fuzzy math: Palm Pre to run about $470 full retail?

Chris Ziegler

Sprint is kicking off an exciting little contest that'll ultimately award two lucky winners with their very own Pres, Touchstones, and one year of Simply Everything service -- pretty awesome stuff. Both Sprint and Palm have been famously tight-lipped about pricing for the Pre thus far, but using a few basic calculations derived from the game's legalese, an eagle-eyed tipster pointed out that it seems that we can probably get within a few bucks of the full retail price. Here's the deal: we know that Simply Everything runs $99 a month. After federal taxes, FCC surcharges, and some fudge factor for local taxes, you're looking at, say, $105 to $110 a month. We can say with some confidence now that the Touchstone itself will run $69.99 at retail -- and that leaves the Pre itself. Sprint's rules say that the prize package's approximate retail value is $1,800, so if you subtract $105 for the plan (since Sprint can't be factoring in local taxes here) and $70 for the Touchstone, that basically leaves you with a nice, round $469.99. That sounds like a big number at first, but first off, very few folks will be paying $470 for a Pre -- they'll either be upgrading or adding new lines at a significant subsidy -- and to put the number in perspective, AT&T charges $549.99 full retail for the BlackBerry Bold. We're basically just thinking out loud here, but $470 seems like it'd give Sprint plenty of wiggle room to blow this thing out on contract, doesn't it? Check out shots of Sprint's mind-blowing contest for the ages after the break.

[Thanks, Jonathan]

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