Coming from left field, much to the surprise of everyone here at Team WoW.com, was the announcement of World of Warcraft: The Magazine which will be published by Future later this year. As promised, the website for the subscription-only quarterly went live in the wee small hours of this morning (GMT).
You're probably scratching your heads and wondering why we're mentioning this when there's all the BlizzCon fun and games to talk about. Well, amonght other things, there's a really nice piece of artwork of the Lich King by Wei Wang, who we believe is going to be named the Eighth Son of the Storm at BlizzCon.
On top of that are the first hints at what the first issue will contain: a piece on the game's fifth anniversary (which suggests we may well see it around November time), articles focusing on new content (which I'm assuming is either code for Cataclysm or a peek at patch 3.3), and the lore behind the legendary weapon Doomhammer.
This is probably the entry which is going to have theorists asking intriguing questions. The Doomhammer is currently held by Thrall, and it's one of those uber weapons which most players want to get their hands on but can't get (because it's not actually implemented). It turns out this weapon will be the next 'Frostmourne', a replica weapon that if you have the cash you will be able to purchase and hang on your wall to confirm your hardcoreness.
Either way, check out the website and hit the link to subscribe if you like what you see. Alternatively, if you're at BlizzCon this weekend, you can visit the Future booth and do it there.
BlizzCon 2009 is here! WoW.com has continuing coverage, bringing you the latest in Cataclysm news, live blogs, galleries, and reports right from the convention floor. Check out WoW.com's Guide to BlizzCon for the latest!