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ArenaNet co-founder Jeff Strain opens new studio

Rubi Bayer, @@rubi_

Remember Jeff Strain? His August departure from ArenaNet was big news, and we haven't heard a lot from him lately. We found out today what he's been up to, and we couldn't be happier.

Jeff Strain has a shiny (slimy?) new project just officially announced today. Undead Labs is his new studio, which is already at work planning a zombie MMO -- more specifically, a zombie-console-MMO. To quote the Undead Labs site, "Zombie MMO! Hell yeah!" Of course, we already have a million questions, but he was kind enough to answer many of them well in advance. (Points to him for anticipating them and spelling it out right up front, and for making us laugh.)

It's early days yet so we don't have a laundry list of specific details and screenshots, but the site already shows a departure from the traditional way of doing things when it comes to MMO development. A look around Undead Labs sets the tone right off, beginning with the aforementioned answers to questions, and continuing with a fairly amusing etiquette guide. Strain and Undead Labs look to be off to a running start with things, and we are going to be keeping a close eye on the impending zombie apocalypse.

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