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LG's X300 ad strikes an amazingly familar tone

Donald Melanson, @donmelanson
January 20, 2010
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LG's X300 laptop may have largely avoided comparisons to a certain other thin-and-light when it was announced at CES earlier this month, but it looks like LG is intent on driving that point home regardless. As you can see for yourself in the promo video after the break, not only has LG carried on the oft-imitated manila envelope motif, but it tops things off with a just slightly off "la la la" refrain for good measure. All of which might have earned LG a few points for boldness if this were a parody ad released a few years ago but, sadly, this is 2010, and this ad is all too real.

[Thanks, Muller]





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