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Tamagotchi renamed TamaTown Tama-Go, no change in amount of attention it requires

Joanna Stern
February 15, 2010
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That's right, grab the tissues and take some time to mourn the death of the Tamagotchi as we knew it. The guys at Bandai have gone and totally revamped the beloved virtual pet, giving it the new name of TamaTown Tama-Go to match that of the already existing Tamatown.com virtual world. Though there have been very minimal changes to the purpose of the toy -- you still have to remember to keep your little character well fed and rested -- the $20 pocketable keychain has morphed into an Easter egg shaped device with a slightly larger and higher contrast four-grayscale display. Why make a portable device larger than before? Well to accommodate attachable collectible figures, of course! Obviously sold separately, the $7 TamaTown figures attach to the top of the Tama-Go and are preloaded with two character specific games and goods. We understand that these sorts of changes are better processed in images (and dreams), so hit the gallery below for more miniscule figures than you can (probably) handle.

Gallery: Tamatown by Tamagotchi | 26 Photos


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