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Ngmoco releases We City

Ngmoco has introduced its third title in the "We" series. We City arrives after We Rule and We Farm as the same kind of social simulation game. This time around, players will be building and creating their own cities, but other than the setting and the graphics, not too much has changed. Just like the other We titles, you can build farms to grow harvests (in this case, factories that build products), houses for citizens to give you rent, stores for your Plus+ friends to come and put orders in, and various types of decorations and custom items to paint your kingdom, sorry farm, sorry city as you see fit. What's called Mojo and Gro in the other two games is called Zap here, and it's available for the usual microtransactions, or some for free as you level up.

Colleges are the one big innovation here -- you can build colleges and universities to do research for you, and those bits of research can unlock new buildings and items. It's kind of a shame that Ngmoco didn't go too far off of the beaten path -- especially with NimbleBit's Pocket Frogs showing that you can do different (and really fun) things with freemium, it's disappointing to see another "We" game with only the names and graphics changed out.

But then again, I guess I can't blame them for going with what works. We City is available for free now on both the iPhone and the iPad. If you've played the other games, you know what you're in for, and if you've never seen Ngmoco's freemium model in action, here's your chance to check it out.