had collected sensitive data after all, it sparked a new formal inquiry in the UK, but the very same apology was just what the Federal Trade Commission needed to drop an investigation in the USA. The FTC's Bureau of Consumer Protection wrote Google a formal letter today noting "concerns about the internal policies and procedures that gave rise to this data collection," but satisfaction that the company's agreed to change all that and appoint a director of privacy. "Because of these commitments, we are ending our inquiry into this matter at this time," the document reads. Does that mean we can stop using this picture of Ross' old apartment in our posts? Only time will tell.