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Three for 3D: ESPN 3D adds Home Run Derby, Sky 3D launches 4/3, AcTVila makes the jump this summer

Richard Lawler, @Rjcc
March 21, 2010
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Three continents, three more milestone announcements for 3D. First up is Sky TV, which, with or without 15,000 or so flat screens from LG, is officially launching its Sky 3D channel around the Man. U/Chelsea game on April 3. Already have a 3DTV and Sky's "top channels and HD pack?" Call the company with details for activation, while everyone else checks to see if their local pub is among the thousand plus already signed up to receive the six live 3D matches slated for this season (plus the Coca Cola league playoff finals) and demo reel for all non-footy hours of the day. Bringing the focus back home, ESPN 3D has scheduled the first event it will produce and air itself, the MLB Home Run Derby on July 12, a day after launching with the SA/Mexico World Cup game. Other events officially on deck (the plan for the first year is still about 85) include several college basketball tournaments and the ACC Championship football game in December. Last but not least is Japan, already home to at least one 3D network, which will soon have access to even more over the cross-manufacturer AcTVila video on-demand service. Clearly, the only logical thing to do is to keep that "3D will never take off" comment macro keyed up, it will be getting a lot of use over the next few months.

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