The Celestial Steed and Lil' XT went live the other day to the delight of many, the disgust of a few, and one mother of a checkout line. Toward the end of the day as I write this, the line for purchasing the mount in the North American store clocks in at 148,108 and climbing. I think it's safe to say that the shiny horse, at least, has been a runaway success.
I haven't yet bought anything from the Blizzard store, but I come from a long line of suspicious New England cheapskates for whom saving 10¢ on bulk toilet paper was a day for the diary. Most people don't seem to have a problem with RMT (Real Money Transactions/Trading) as long as they're kept to things that don't exercise any real influence on the game. If they're just for fun and they don't give anyone an unfair advantage -- we ask reasonably -- what's the big deal? Then again, it makes me a bit sad to see brilliant new pets and mounts head straight to the store while things like the moonkin and Tree of Life models have languished for years without updates. Oh well. Everyone has mounts and pets, but not everyone plays a druid (more's the pity).
I have to admit that Blizzard selling formerly TCG-only rewards like the Path of Cenarius might make me reconsider, although I'm not sure it'd be great policy for them to undermine the card game's rewards. Have you bought anything from Blizzard's store, and do you think they should sell anything in addition to pets or mounts? Or, to put it another way, what would you love to buy?