Nothing like a little bad press to change corporate policy. Diane Campbell made US national news this week (seriously) when her attempts to purchase an iPad with cash
were rejected. Apple's no-cash policy (credit cards and debit cards only please) was put in place by Apple as a means of ensuring that customers were sticking to the two-device limit -- a policy that was originally put in place in October 2007 in order to deal with high demand for the iPhone and, some would say, to keep the devices off the grey market. Well, some members of the US media got so feverish with affect rage that they lashed out at Apple with chants of "anti-American" and "anti-disadvantaged" (Diane is described as disabled and on a fixed income). Apple has reversed the policy: it now accepts cash just as long as customers sign up for an Apple account while in the store at the time of purchase. As for Diane, she got a free iPad and "changed a little piece of the world." We feel safer already. Check the local news report video after the break if you must.