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Zynga and 7-Eleven partner to bring game content to ice cream, Big Gulps


If the image above of FarmVille-themed ice cream wasn't telling enough, Zynga and 7-Eleven today announced a co-branding of various products in "nearly 7,000 7-Eleven stores in the US and Canada." In addition to the vanilla ice cream, Big Gulps and Slurpees featuring YoVille, FarmVille, and Mafia Wars are also available, all coming packed with redeemable codes for in-game items.

We've already received a handful of tips of the ice cream being spotted in 7-Eleven outlets, but the announcement indicates customers should be able to find the products everywhere by June 1, through July 15. The ice cream runs $2.29 per pint, while the Big Gulps and Slurpees range in price depending on the contents -- the shame of purchasing said products, however, that's priceless. We've listed all the in-game items and how to get them in real life below the fold.


  • Fun Slide – Slurpee cups
  • Big Splash – Big Gulp cups
  • Coffee Cart – Large iced coffee
  • Sandwich Cart – All fresh sandwiches
  • Chocolate Persimmon (Tree) – Cut fruit
  • Neapolitan Cow – 7-Select vanilla ice cream (pint size)
  • Water Tower – 7-Select bottle water
  • 10 Fuel Tanks – Prepaid FarmVille game card

Mafia Wars
  • Showman (weapon) – Slurpee
  • Trio Diva (vehicle) – Big Gulp
  • Lone Wolf (weapon) – 20-ounce coffee
  • Sleek Bulletproof Vest (armor) – pizza, chicken wings, Big Bite products, chicken tenders and breakfast quesadillas
  • Pepper Shaker (weapon) –hash browns, taquitos, Burrito Rollers, potato wedges
  • Palermo Prowler (vehicle) – 7-Select chips
  • Combat Helmet (armor) – Prepaid Mafia Wars game card

  • Wall Freezer – Slurpee
  • Hamburger Stand – Big Gulp
  • Coffee Machine – 7-Select packaged brownies
  • Donut Display – 7-Select packaged cake donuts, four-pack
  • Candy Stand – 7-Select candy
  • Soda Machine – 7-Select orange soda
  • Nacho Machine – Prepaid YoVille game card

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