The PlayStation Move controller was just dated and priced following an inspiring speech from pitchman Kevin Butler at Sony's E3 press conference. The peripheral will hit U.S. store shelves on September 19, and will cost $49.99. The "Navigation controller" (formerly titled Sub-Controller) will cost $30. The Move and PlayStation Eye will come with a copy of Sports Champions in a $99.99 bundle. Finally, a bundle coming with a PS3 Slim and the Move controller will hit store shelves on the same date for $399.99.