Medal of Honor reboot, launching October 12, has had the highest number of "pre-sells," as it calls them, "in the franchise's 11-year history." Considering the franchise's shaky history for the past eight years, and the absence of bonus goodies like Battlefield 3 beta access, that achievement is kinda like winning the Tour de France on a Harley.
No actual pre-sell figures were shared by EA. We'll get our first retail reports from the UK charts next month, followed by a much clearer picture from the NPD report in November. Our blessings go out to all the games getting involved in that brutal month's retail warfare.