MeFeedia released a report today that isn't going to make Adobe happy. HTML5 video on the web is on a substantial rise, going from just 10% of web videos in January of this year to 54% of total web videos this October. Just five months ago in May, HTML5 usage was at 26%. MeFeedia found that while Flash is still the dominant player of choice on desktop PCs, mobile devices like the iPad, iPhone, and Android phones are what are driving HTML5 adoption.
Steve Jobs penned his Thoughts on Flash letter back in April in which he wrote that Flash is a dying technology and the future of web video was in HTML5. From the latest adoption rates of HTML5 for web video, it looks like he was right.