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3DS price drops to $170 on August 12

Well that's one way to jump start sluggish sales.

Nintendo has just announced that the price on the 3DS will drop to $169.99 stateside on August 12. That's down from $250 currently, which we don't have to tell you is a pretty shocking drop, considering the tech involved and how recently the system was released.

A similar cut in Japan (effective August 11) will take the system from 25,000 Yen (around $317) to 15,000 Yen ($190). We don't yet have a specific price for a corresponding European cut, but Nintendo tells Eurogamer the price will drop by "about a third."