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World of Warcraft makes inroads into southeast Asia


World of Warcraft may be slipping in the subscription department over this past year, but a recent deal may change all that. Blizzard has signed a contract with game publisher Asiasoft to bring the title to three additional countries: Thailand, Malaysia, and Singapore.

Blizzard's Paul Sams sees this move as a great way to expand ever further: "One of our top priorities is ensuring that our games are easily accessible to players all around the world. We are confident that as a leading online game services provider in southeast Asia, Asiasoft will help us reach many new players in this growing region."

Asia is one of WoW's biggest markets, with countries like China producing massive amounts of players who are into the game. Under the terms of this deal, Asiasoft will get the rights to publish World of Warcraft and all of its expansion packs to the three countries, as well as Starcraft II and Diablo III.

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