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Apple launches three new iPhone 4S ads


Apple has kicked its iPhone 4S ad campaign into high gear with three new commercials featuring Siri, the new 8 megapixel camera, and integration with iCloud. All three ads are available on Apple's official YouTube channel, and they're also embedded below for your viewing pleasure.

The new iCloud ad does a really good job of explaining the service in simple terms easy enough for the general population to understand, and the new ad for Siri does a better job than the first iPhone 4S ad in showing off what the "personal assistant" actually does. Expect all three ads to end up in heavy rotation over the next couple of months as Apple pushes sales of its latest device through the busy holiday season.

It's pretty amusing (although undoubtedly coincidental) that the final Q&A in one ad is of a young boy asking "Do you think it will snow today?" with Siri answering in the affirmative. Of course Apple's ad agency couldn't possibly have known about the freak early Eastern US snowstorm this weekend... but then again...

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