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Report: Global MMO spending to top $12 billion in 2012

Justin Olivetti
July 12, 2012
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Number-crunching services SuperData Research and Newzoo released reports today forecasting strong growth in the MMO industry. According to the analysts, worldwide spending on MMOs will top $12 billion this year, and that's not all: The companies also predict that this number will increase to a whopping $17.5 billion in 2015.

Other facts released in the reports:
  • Yearly MMO market growth increased by 14% in the U.S. and 24% in Germany.
  • The number of MMOs in the field has doubled since the start of 2011.
  • Twenty-three of the 50 million U.S. MMO gamers spend money on subscriptions or microtransactions, a 3% increase from 2011. The yearly average amount spent is $127.
  • More German players spend money on MMOs than in the U.S. -- 13% more, to be exact.
  • Free-to-play revenues in the U.S. now account for 50% of the market, up from 39% in 2010.
  • Science-fiction MMOs make up to three times as much money as their fantasy counterparts.
SuperData CEO Joost van Dreunen says that the race for gamers' wallets is only getting started: "The current market saturation forces MMO publishers to compete over a finite gamer population."

[Source: SuperData Research/Newzoo press release]






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