Kingdoms of Amalur: Reckoning will make use of EA's Online Pass system, and that used copies of the game will not include access to a specific quest line, similar to Catwoman's Online Pass exclusion from used copies of Batman: Arkham City. Initially, it looked as though the pass granted access to data already on the disc, however this was later clarified by a post made on the 38 Studios Forums, where community manager Muse informed the public that the quest line is in fact day-one DLC, rather than content actually on the disc.
38 Studios founder Curt Schilling has written his own statement regarding the situation, and it's just about as frank and honest as we've come to expect from Schilling over the last couple of days: "You can argue the merits and effectiveness of it, but right now it's how it's done and as someone that's as invested as I am in this company, I stand by what has happened."
Schilling goes on to say that the free DLC is intended to be an incentive to early adopters and a reward for "fans and gamers who commit to us with their time and money when it benefits the company." He does, however, realize that the situation could have been handled differently: "It is my responsibility as the leader to know of things like this and be aware that it would become an issue, I failed on both accounts. No one else is to blame, but at the same time there is no nefarious attempt to do anything under handed here."