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Bridgestone reveals plan to withdraw from e-paper business, AeroBee loses its buzz

Billy Steele
05.15.12
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If you were intrigued by those 21-inch e-paper tablets Bridgestone showcased last year, you're sure to be bummed by this news. The company has announced that plans to withdraw from the electronic paper business and expects to bring production to a screeching halt by the end of October. Citing increased competition and rapid declines in material prices for the move, the outfit looks "to put an increased focus on its core businesses." As you may recall, Bridgestone had partnered with Delta Electronics to develop the business-focused AeroBee tablets and it remains to be seen if the latter part of the duo will continue its e-paper exploits with a new mate.

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Bridgestone to Withdraw from Electronic Paper Business

Tokyo (May, 15 2012) - Bridgestone Corporation today announced plans to withdraw from electronic paper business.

The company has made this decision after careful consideration of its options and in accordance with its management principal of "selection and concentration" which Bridgestone is implementing to put an increased focus on its core businesses to provide maximum value to its customers and shareholders. Due to increasing competition and rapidly declining prices in the liquid crystal panel business, the company decided that the best course of action for its overall business is to exit the electronic paper market.

Exact timing for the withdrawal is still being determined but the company expects to conclude its production of electronic paper by the end of October 2012.

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