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Google bots learning to read webpages like humans, one step closer to knowing everything

Sarah Silbert

Google just launched its Knowledge Graph, a tool intended to deliver more accurate information by analyzing the way users search. Of course, with a desire to provide better search results comes a need for improved site-reading capabilities. JavaScript and AJAX have traditionally put a wrench in Google bots' journey through a webpage, but it looks like the search engine has developed some smarter specimens. While digging through Apache logs, a developer spotted evidence that bots now execute the JavaScript they encounter -- and rather than just mining for URLS, the crawlers seem to be mimicking how users click on objects to activate them. That means bots can dig deeper into the web, accessing databases and other content that wasn't previously indexable. Looks like Google is one step closer to success on its quest to know everything.

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