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Chitika reports that features entice iOS users to update, not security


Do you rush to install each new version of iOS or do you only jump at those versions that include significant features? If you chose the latter, then you are like many iOS users, says a report by Chitika.

The analytics firm looked at iOS adoption rates and found that 12.5 percent of users installed iOS 5.1.1 within the first week. This compares to 20 percent who grabbed the feature-laden iOS 5 in the first seven days. "Users of Apple mobile devices are, as a group, much quicker to upgrade their software when a new release touts new features, rather than security fixes," says Chitika.

Overall, iOS adoption rate is high, especially compared to Android. Recent Google statistics show that 7 percent of Android handsets run the latest major release, Android 4.0 Ice Cream Sandwich. This compares to 83.3 percent of iOS users who are using some version of iOS 5.0.

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