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Audience noise-cancelling said not to feature in next iPhone

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There was a time when Audience's contribution to the iPhone's call clarity was not only praised, but actively hunted down. But now it looks like the party is over -- at least according to the chip maker itself. Citing events "in the normal course of business" the firm believes that its technology won't be making it into Apple's next handset -- unsurprisingly a big blow for its shareholders. While it remains unconfirmed, Audience suggested in a conference call that Apple has built its own audio team. Something that is possible already creating a hubbub with other industry players. Though all things going well, we'll only have to wait a week until the new iPhone hits the surgeon's bench anyway.

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