World of Warcraft, for example, are just things you have to do to clear a quest. But then there are the goals you set for yourself, like leveling one character of each advanced class in Star Wars: The Old Republic or taking down another player while in a mining ship in EVE Online.
These goals aren't necessarily meant to make the game harder or easier, just to give you something else to shoot for as you're enjoying the game normally. So what goals do you set for yourself in an MMO? Have one alt of each class or character type? Master all crafting skills? What sort of esoteric objectives do you place alongside the goals that the game lays out for you?
Every morning, the Massively bloggers probe the minds of their readers with deep, thought-provoking questions about that most serious of topics: massively online gaming. We crave your opinions, so grab your caffeinated beverage of choice and chime in on today's Daily Grind!