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'Where's Sonic?' is a real children's book, exactly what it sounds like

Jordan Mallory

As we're sure you're well aware, being able to track and locate hedgehogs is an important life skill, one that should be learned early and thoroughly by the youth of today. Everyone knows this. The only contentious factor in childhood hedgehog training lies in determining what curriculum to use: Smitty Werbenjagermanjensen's Guide to Woodland Spikes, perhaps? Trilliby Wimbletoe's Pointing Out Pointy Things?

That already difficult decision maybe have just become even more complicated, as Sega and UK publishing house Pan Macmillan have announced the release of Where's Sonic? A Search-and-Find Adventure, hitting British book shops and Sonic Merchandise next Friday, October 19. The book contains artwork inspired by classic Sonic zones and can also be used to train children in the art of spotting wisps, badniks and gold rings.

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Sonic the Hedgehog Search-and-Find Book Launched

LONDON - 12th October 2012 - SEGA® Europe Ltd. and Pan Macmillan are excited to announce a new Search-and-Find print book for children featuring the popular videogames character Sonic the Hedgehog™. Where's Sonic? A Search-and-Find Adventure will hit stores across the Europe on Friday 19th October 2012.

The book contains a number of vibrant environments inspired by levels from the hit Sonic the Hedgehog videogame series. Search for Sonic in the busy scenes of Green Hill, Chemical Plant, City Escape and more as he battles his way through one dangerous zone after another. And the fun doesn't stop when you find him! There's a checklist of things to spot in each scene, from Sonic's friends to his most notorious enemies and host of recognisable iconography from the Sonic universe such as Wisps, Badniks and of course the infamous Gold Rings,

Sissel Henno, Head of Brand Licensing for Europe commented; "We're very excited to team up with Macmillan for this 'Where's Sonic?' book. This is our first publishing project for Sonic the Hedgehog in the UK and we're looking forward to seeing the reception. Macmillan has a great level of experience in the category and also offers excellent distribution. We're planning to offer more publishing products both in the UK and elsewhere going forward."

Where's Sonic? will be available to buy from retailers throughout Europe as well as from the official Sonic the Hedgehog merchandise store

About SEGA® Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe's web site is located at

About Pan Macmillan
Macmillan Children's Books is one of the leading publishers in the UK and internationally.We have an enviable reputation for the very best in picture book publishing as the home of The Gruffalo, along with a hand picked and highly successful licensed list publishing in partnership with Bin Weevils, The Science Museum and The Scouts Association.

Macmillan books have won all the major children's book prizes including the Carnegie Medal, Nestlé Prize, the Kate Greenaway Medal, Blue Peter Awards, Early Years Awards and Production and Design Awards.

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