Early this year, Sony, Universal and Warner Bros. movie studios chose Dolby Digital Plus as their preferred means to deliver surround sound for their UltraViolet common file format (CFF) downloads. Paramount Pictures, however, has decided to go with Dolby's competitor, DTS, announcing today that the DTS-HD codec will be used in its UltraViolet CCF offerings. Like Dolby, the DTS codec delivers up to 7.1 channels of surround sound for Paramount's UV catalog -- though your cloud-based audio/visual bliss will have to wait, UltraViolet CFF isn't slated for release until sometime in the latter half of 2013.
Paramount Pictures Selects DTS as Surround Sound Provider for UltraViolet™ Content
Viewers to Unlock the Full Potential of High-Resolution Streaming Video Content with Powerful Multi-Channel Surround Sound in DTS
CALABASAS, Calif.--(BUSINESS WIRE)-- DTS, Inc. (Nasdaq: DTSI), a leader in high-definition audio solutions and audio enhancement technologies, today announced that its highly efficient DTS-HD codec was selected by Paramount Pictures as a surround sound format for its UltraViolet Common File Format (CFF) catalog. Paramount Pictures plans to deliver its catalog of UltraViolet movies paired with immersive DTS soundtracks in the second half of 2013 upon launch of UltraViolet CFF.
"Since launching UltraViolet, we've made numerous enhancements to the user experience, and the introduction of CFF will continue that trajectory," said Mark Teitell, general manager of the Digital Entertainment Content Ecosystem (DECE). "As a founder of DECE, DTS has been instrumental in developing CFF audio specifications that help enable a premium experience for CFF users, and this announcement is another key indicator of that promise now coming to market."
By taking full advantage of the benefits of cloud-based access, UltraViolet presents consumers with a unique and convenient way to enjoy video content. With UltraViolet, consumers can download and stream their entertainment collections anytime, anywhere for viewing on TV screens, PCs, tablets, mobile phones and other connected devices. The UltraViolet CFF improves the efficiency of content ownership and playback while greatly enhancing the entertainment experience of watching digital movies. It also enables transferring or copying a downloaded CFF file featuring a DTS-encoded soundtrack directly to an UltraViolet CFF-compatible app or hardware device, facilitating playback of those downloaded movie files on portable devices.
"A good movie experience leaves a lasting impression on people," said Amy Reinhard, executive vice president and general manager, Paramount Domestic Home Media Distribution. "By marrying our robust content library with DTS' advanced surround sound technology, we can deliver a memorable cinematic surround sound experience for our customers at home, or on any UltraViolet-compatible connected device."
"At DTS, we are dedicated to delivering technologies that take consumers' entertainment experiences to the next level," said Brian Towne, chief operating officer and executive vice president of DTS. "Streaming and digital file download is the next frontier for entertainment and we are pleased to be working with the DECE and Paramount Pictures to digitally provide consumers with the latest movie titles featuring the added entertainment value of an immersive DTS soundtrack."
DTS is a proud member of DECE. As one of the audio solutions providers for UltraViolet, DTS' stereo and multi-channel audio technologies offer efficiency without compromise for streamed and downloaded content.
For more information about DTS, please visit www.dts.com, or connect with DTS on Facebook and Twitter (@DTS_Inc).